What we do
Pick your level.
Every game and app business moves through the same few stages. Tell us which one you’re on and that’s where we join.
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Level 1: Plan
Work out where you stand and what to do next.
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Strategy consulting
Where to play, what to build next and what to stop doing.
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Game or app audit
A straight look at product, numbers, monetisation and UA, with fixes ranked by impact.
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Level 2: Launch
Get to the right markets with the right partners.
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Publishing
Finding the right publisher and landing a deal you can live with.
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New market GTM
Taking a game or app into India, Southeast Asia, Turkey, the US or Europe.
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GTM for tools and SDKs
Selling to studios and app developers? Positioning, outreach and your first customers.
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Level 3: Grow
Find more users and the money to pay for them.
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User acquisition
Channels, creatives, budgets and payback.
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UA financing
Funding to scale ad spend without giving up equity.
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Partnerships and BD
Platforms, OEMs, brands and ad networks. We open the door and stay until it’s signed.
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Level 4: Earn
Make more from the users you already have.
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Monetisation
In-app purchases, ads, subscriptions and rewards. Higher ARPDAU and LTV without hurting retention.
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Adtech support
Mediation, networks, bidding and SDK setup, so the ad stack pays what it should.
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Level 5: Raise
Bring in capital and the right backers.
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Fundraising
Story, deck, numbers and introductions to investors who know games and apps.
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Corp dev
Strategic investors, joint ventures and tie-ups with bigger players.
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Level 6: Trade
Buy, sell or merge on good terms.
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M&A
Buy side or sell side, from the first approach to a signed deal.
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Buying and selling apps or games
Sourcing, valuation and negotiation, for one title or a whole portfolio.
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Legal guidance, on every level
Contracts, term sheets and deal terms in plain language, so you know what you’re signing.
Anything else
If it touches games, apps or how they make money, ask. If we’re not the right people for it, we’ll tell you.
Ask usWho we are
We come from the operating side of mobile gaming and adtech. Partnerships, monetisation, game launches, new markets, deals. You’d be working with people who have done this from the inside.
How it works
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Match
A short call. You tell us what you’re trying to do and where it’s stuck.
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Plan
We send a clear scope. What we’ll do, how long it takes and what it costs.
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Play
We work alongside your team until it’s done. That can be one audit, ongoing support or a single deal.